Where Does Your Turf Come From?
Our synthetic grass starts life right here in the USA. Southwest Greens is part of Shaw Industries (a Berkshire Hathaway company), and all fibers are made and processed in American Shaw plants. Cutting-edge automation and Lean/Six Sigma practices ensure consistent quality to hit industry-leading performance standards. When you plan an artificial turf installation with Southwest Greens, you can rest assured that you’re investing in durable U.S.-made artificial turf.
American Manufacturing: We produce turf in Shaw’s American plants such as Dalton, Georgia. Thanks to Shaw’s innovations, our fibers stay consistent and durable.
Vertical Quality Control: As part of Shaw, our process covers every manufacturing phase. That allows us to provide steady color and pile consistency, rapid support for warranty concerns, and complete tracking to resolve any defect efficiently.
Rigorously Tested: Before any turf is shipped, it’s verified by Shaw’s laboratory and field evaluations. We test in a 13,000 sq. ft. indoor facility and 18,000 sq. ft. of outdoor test sites to emulate years of weather and play. Blades are tested for colorfastness, durability, and ball/athlete interactions, so your lawn or putting green looks and performs like real grass without wilting or fading.
CUTTING-EDGE INNOVATION
We continually refine our turf to be better-performing and long-lasting. Some of our latest breakthroughs include:
Bolt™ Fiber (High-Performance: The patented Bolt cross-section gives our turf its edge. It retains its shape longer than standard turf, doubling industry durability ratings. Its unique shape and curved angles reduce shininess, giving the turf a natural matte finish.
HydroChill® Cooling: We offer special HydroChill® granules that drop surface temps up to 50°F. This simple water-activated technology is perfect for warm-weather lawns and putting greens, keeping feet and paws comfortable even in summer’s heat.
Pet-Friendly Drainage: Our pet turf products are designed for rapid waste removal and odor resistance. No more muddy paw prints indoors. And the way our artificial grass naturally sheds pet waste makes dead spots and odors a thing of the past.
Creaturf™ Personalization: Want your turf to have unique graphics or colors? Our Creaturf™ program lets you personalize turf with logos, patterns, or custom colors. From custom logos on backyard putting greens to decorative pet turf, this system provides total visual customization.
TAILORED TO YOU
We consult with designers, golf pros, and customers to ensure our artificial turf serve real-world use cases. Feedback from golfers led us to introduce a new “spring green” tee turf color that creates visual harmony. Little details like this make us trusted by Pittsburgh professionals, residents, and designers.
We also create specialized systems tailored to any environment — backyard putting greens, golf courses, pet areas, playgrounds, commercial lawns, game courts.
We take fake grass installation seriously. Done right, it’s a fine art. Our synthetic turf is engineered so the ball rolls and bounces exactly like on tour-quality greens. That’s why legendary golfers like Jack Nicklaus and Annika Sörenstam trust Southwest Greens. And because we’re supported by Shaw’s industry-leading portfolio, we can adjust fibers, infill, or pile height to your specs.
LOOKING AHEAD: 2026 AND BEYOND
Innovation never stops at Southwest Greens. Watch for major turf releases in 2026! The Shaw Sport Turf shared that fans will help to decide new field designs and that a patented “Game ON” synthetic turf (made in Calhoun, GA) will debut in 2026.
This playful spirit and technology will be available in landscaping products soon. We can’t spill all the details yet, but know for certain, our R&D team is hard at work on the next generation of artificial grass.
Future turf will combine science with customer-driven input, so your next Southwest Greens lawn or putting green will be better than ever.
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